PRIVACY POLICY
Effective Date: Friday 20th December 2024
Brum Media Group Limited, trading as BMG UK, is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, store, and protect your data in compliance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.
Who We Are
Brum Media Group Limited (trading as BMG UK)
Office 1, Izabella House, 24 - 26 Regent Place,
Birmingham, United Kingdom, B1 3NJ
Email: gdpr@bmguk.com
Information We Collect
We may collect personal data from you in the following ways:
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Automatically via website usage:
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IP address
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Geographic location (e.g., country)
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Device type and browser information
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Browsing behavior on our website
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When you sign up for Discovery by BMG:
Through the Sign-Up Form, we collect:
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Name
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Email address
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Social media links (if provided)
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Artist-related information (e.g., biography, images, music links, and other submitted data for your profile)
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For purchases:
When you make a payment through our website, financial details are securely processed via Stripe or PayPal.
Legal Basis for Processing Data
We process personal data under the following legal bases:
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Consent: When you sign up for Discovery or subscribe to communications.
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Contractual obligation: To fulfill agreements, such as creating artist profiles or processing payments.
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Legitimate interests: To improve website functionality, monitor analytics, and promote artist profiles via Discovery.
How We Use Your Information
We use your personal data for the following purposes:
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To create and manage artist profiles for Discovery.
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To promote your music, gigs, and releases via our website and social media.
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To process purchases securely through trusted payment processors (Stripe/PayPal).
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To respond to your enquiries or requests.
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To analyse website traffic and enhance the user experience.
Sharing Your Information
We share your data only when necessary, as follows:
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Stripe/PayPal: To process payments securely.
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Public Artist Profiles: Discovery participant profiles are displayed publicly on our website to promote your work.
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We do not sell your personal information to third parties under any circumstances.
Your Rights Under UK GDPR
Under the UK GDPR, you have the following rights:
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Access: Request a copy of your data.
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Correction: Update or amend inaccuracies in your data.
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Erasure: Request the deletion of your data (“right to be forgotten”).
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Restriction: Limit how we process your data in certain situations.
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Data portability: Request your data in a portable format.
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Objection: Opt-out of data processing for direct marketing or legitimate interests.
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To exercise these rights, contact us at gdpr@bmguk.com.
Cookies and Tracking
We use cookies to enhance your browsing experience and analyze website traffic. These include essential cookies for website functionality and analytics cookies for improving our services.
Data Security
We implement appropriate technical and organisational measures to ensure the security of your personal data. Access is restricted to authorised personnel only, and our systems are regularly monitored to prevent unauthorised access, loss, or misuse.
Data Retention
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General Data: For non-Discovery-related data, we retain your personal information for 12 months from your last interaction with our services. After this period, your data will be securely deleted, unless required for legal purposes.
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Discovery Data: For Discovery participants, we retain your data for as long as your artist profile is active on our website. If your profile is deleted or you request its removal, your data will be securely deleted.
Compliance with UK GDPR
BMG UK complies with the UK General Data Protection Regulation (UK GDPR) by:
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Ensuring lawful, fair, and transparent data processing.
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Limiting data collection to what is necessary for specified purposes.
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Keeping data accurate and up to date.
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Protecting data with robust security measures.
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Retaining data only as long as necessary for its intended purpose.
Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or services. We encourage you to review this page regularly to stay informed.
Contact Us
If you have any questions, concerns, or wish to exercise your rights, please contact us at:
Email: gdpr@bmguk.com